# Advertising & Campaign Photographer

- Bağlantı: https://burakbulut.info/tr/work/campaigns/
- Yayımlanma: 2023-03-14T07:38:17+01:00
- Yazar: Burak Bulut

Campaigns & Advertising

# Brief, Image, Delivery

 Campaign and advertising photography led through lighting, visual direction and
production-aware delivery.

 Campaign stills built around the brief, usage and visual consistency a launch needs
after the shoot.

 Berlin · Istanbul Available for selected productions across Europe and the UK.

 [View selected campaigns](https://burakbulut.info/tr/work/campaigns/#selected-campaigns)
[Email a campaign brief](https://burakbulut.info/tr/work/campaigns/info@burakbulut.info?subject=New%20brief%20%C2%B7%20Campaigns&body=Brief%20context%3A%0AUsage%3A%0AReferences%3A%0ATimeline%3A%0AShoot%20geography%3A%0A)

![Newces fashion campaign with two models in an architectural interior](https://
burakbulut.info/wp-content/uploads/unknown_290912905_556767109524400_6554212238200214063_n.
webp)

![Beauty campaign portrait with two models and a pink rose](https://burakbulut.info/
wp-content/uploads/Burak-Bulut-Yildirim-Cosmetic79.webp)

![Ashley Joy cosmetic product campaign with propolis haircare bottles](https://burakbulut.
info/wp-content/uploads/dekorlu_still_life_kozmetik_urun_fotografi-10.webp)

 Approach

## Built from the brief outwards.

 The image system begins with audience, usage and rollout, then moves through lighting,
casting, location and delivery.

 Agency briefs can be integrated with existing art direction, or Burak can develop
the visual treatment directly with a brand team.

 Moodboards, casting, location planning and the shooting structure are resolved 
before production, with final formats and placements guiding decisions on set.

 The photographic direction stays personally led. Production support expands when
the brief requires a larger crew, multiple locations or parallel motion.

01

 **Brief and usage.** Audience, territories, media, crop requirements and delivery
formats define the visual system.

02

 **Production.** Lighting, casting, styling and location decisions are translated
into a practical shoot plan.

03

 **Delivery.** Final stills are organised for key visuals, digital rollout, social
formats and editorial use.

 Project 01 · Photography commission

## Ashley Joy Cosmetics

 Cosmetic still life, model-led campaign imagery and short-form motion developed
as one connected launch system.

 The brief combined cosmetic product photography, model-led campaign frames and 
motion assets across studio and location settings.

 Lighting and set decisions kept product identity, skin and colour consistent across
still-life, lifestyle and video deliverables.

 The resulting material supported launch imagery and format-specific rollout without
changing the visual language between channels.

Production coordinated through LUX.

##### Ashley Joy - CoSMETIC

**Ashley Joy Cosmetics**, we delivered creative and execution-focused solutions 
tailored to the brand’s needs through our cosmetic photography and video production
work. We managed the entire process on a turnkey basis, including **cosmetic product
photography**, **advertising photography**, **model-based campaign shoots**, **location
and set organization**, **video production**, and **post-production**. In the projects
below, we produced high-quality campaign content that highlighted the brand’s products
and visual identity.

##### Still Life

##### Life Style

##### ASHLEY JOY COSMETIC - VİdeoS

## Playlist

 5 Videolar#!trpst#/trp-
gettext#!trpen#

![Eyelash Serum](https://burakbulut.info/wp-content/uploads/Fotomodelli_life_style_kozmetik_urun_fotograflari-
19.webp)

 0:16

![Volumizing Shampoo](https://burakbulut.info/wp-content/uploads/Fotomodelli_life_style_kozmetik_urun_fotograflari-
45.webp)

 0:15

![Men's Perfume Reels Video](https://burakbulut.info/wp-content/uploads/Fotomodelli_life_style_kozmetik_urun_fotograflari-
7.webp)

 0:16

![Women's Perfume Video](https://burakbulut.info/wp-content/uploads/Fotomodelli_life_style_kozmetik_urun_fotograflari-
13-1.webp)

![Love Men's Perfume ](https://burakbulut.info/wp-content/uploads/Fotomodelli_life_style_kozmetik_urun_fotograflari-
9.webp)

 Project 02 · Photography commission

## Capy Home

 Home-textile stills, lifestyle imagery and short-form motion planned as one production
system for US-facing brand channels.

 The brief combined home-textile still life, lifestyle scenes, studio production
and two residential locations.

 Fabric texture, colour and scale were kept consistent across product-led and model-
led frames.

 The stills and short-form motion were planned together so each setup could support
more than one delivery format.

Production coordinated through LUX.

 20 still-life frames · 44 lifestyle frames · 5 motion pieces · 3 backstage frames

##### Capy Home - HOME TEXTILE

For **Capy Home**, a premium towel and home textiles brand selling in the U.S. market,
we carried out a comprehensive photo and video production designed to strengthen
the product’s perceived quality. In this project, we planned a multi-layered visual
production process that addressed a range of needs, from **white-background e-commerce
photography to styled lifestyle scenes**, and from **studio production to shoots
conducted in a real home environment**. We managed the entire process on a turnkey
basis, including **renting two separate house locations**, **working with six models**,
set design, styling coordination, photo and video shoots, as well as **post-production
and final delivery**.

##### Still Life

##### Life StylE

##### CAPY HOME - VİdeoS

## Playlist

 5 Videolar#!trpst#/trp-
gettext#!trpen#

![Vertical, reels](https://burakbulut.info/wp-content/uploads/placeholder-1.png)

##### BackstageS

 Fashion campaigns

## Collections with distinct visual logic.

 Newces, Mijau and Symrna remain separate edits, preserving the lighting, location
and styling logic of each campaign.

 Newces combines location-led fashion imagery, a campaign film and a studio lookbook
sequence. Mijau and Symrna continue as independent stills collections.

 **Newces** 13 retained campaign stills and one film across location and studio 
sequences.

 **Mijau** 11 retained fashion campaign stills.

 **Symrna** 10 retained fashion and studio campaign stills.

##### NEWCES FASHION

### SELECTED PROJECTS

##### MIJAU FASHION

##### SYMRNA FASHION

 Campaign working model

## One eye across the production.

 The role can begin with an agency treatment or expand from a direct brand brief.

 Burak can join an agency-led production as photographer and visual director, working
inside an established creative and production structure.

 For direct commissions, the same role can include treatment development, casting
input, location planning and photographer-led production coordination.

 Usage, territories, media and delivery formats are clarified before production 
so the visual plan matches the campaign's actual rollout.

01

**Receive the brief.** Establish audience, references, usage, timing and geography.

02

**Build the image plan.** Resolve treatment, lighting, casting, locations and shot
structure.

03

**Produce and deliver.** Lead the photography and organise final assets around the
agreed rollout.

 Selected work

## Continue through the portfolio.

 [ **Beauty & Cosmetic** Skin, colour and product-sensitive campaign stills.  ](https://burakbulut.info/work/beauty-cosmetic/)
[ **Jewellery & Objects** Reflection-controlled jewellery and object photography.  ](https://burakbulut.info/work/jewelry/)
[ **Dance & Performance** Movement-led imagery for performers and campaign crossover.  ](https://burakbulut.info/work/dance/)
[ **For Agencies & Productions** Commissioning workflow, production roles and brief requirements.  ](https://burakbulut.info/for-agencies-productions/)

 Practical questions

## Before the first production.

What does a campaign engagement include?

 A campaign engagement begins with the brief, intended audience, usage, references,
timing and shoot geography.

 Scope can include visual treatment, lighting development, casting input, location
planning, stills production, photographer-led production support and format-specific
delivery.

How are usage and licensing handled?

 Usage is discussed before production and recorded against the agreed territories,
media, duration and campaign context.

 This keeps the creative scope, production plan and final licence aligned from the
start.

Can Burak lead the production?

 Yes. Burak can work inside an agency-led team or lead photographer-side planning
for a direct brand commission.

 Crew, casting, locations, styling and motion support can be coordinated according
to the scale of the approved brief.

Where can campaigns be produced?

 Campaigns can be produced in Berlin or Istanbul, with selected location productions
elsewhere in Europe and the UK.

 Shoot geography is assessed with the brief, crew requirements, equipment and delivery
schedule.

 Campaign enquiries

## Send the brief context.

 Include usage, references, timing, geography and the formats the campaign needs
to support.

 [info@burakbulut.info](https://burakbulut.info/tr/work/campaigns/info@burakbulut.info?subject=New%20brief%20%C2%B7%20Campaigns&body=Brief%20context%3A%0AUsage%3A%0AReferences%3A%0ATimeline%3A%0AShoot%20geography%3A%0A)

 Berlin · Istanbul
 Selected productions across Europe and the UK.